NATURAL POWER LIFE at Interpoma 2024

The NATURAL POWER LIFE team proudly participated in Interpoma 2024, held from November 21 to 23, 2024, at Fiera Bolzano – Messe Bozen in Bolzano, Italy—the only international trade fair entirely dedicated to the apple sector.

This biennial event welcomed over 16,000 visitors from 70 countries, including apple growers, agricultural technology providers, distributors, storage specialists, and research institutions.

As part of the Natural Power Life project, the aim at Interpoma was to identify potential partnerships for the use of Ager-Bi—a pelargonic acid-based herbicide—for weed control in apple orchards.

There were valuable discussions with industry professionals on how to integrate more sustainable weed management solutions into modern apple production systems.